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The CRO Reset: Why Profitable Growth Now Demands a New Kind of Revenue Leader

The CRO Reset: Why Profitable Growth Now Demands a New Kind of Revenue Leader

by Nina | Jul 25, 2026 | Artificial Intelligence, Growth Mindset, Innovation, Leadership, Nina Simosko, Revenue Growth

For years, the CRO scoreboard had one column: revenue growth, quarter over quarter, at almost any cost. Board decks celebrated the top line while the burn rate stayed buried in an appendix nobody read aloud. That era is closing, and I’ve watched it close from...
Networks Over Hierarchies: Why Female Leaders Were Built for Innovation’s New Moment

Networks Over Hierarchies: Why Female Leaders Were Built for Innovation’s New Moment

by Nina | Jun 15, 2026 | Leadership, Nina Simosko, Women

For decades, innovation was a gated community. The hierarchy controlled it – and the hierarchy was largely controlled by those who looked the part. Senior women didn’t lack ideas. They lacked proximity to the rooms where ideas became strategy. What many...
Being Liked Is Not the Same as Being Worth Following

Being Liked Is Not the Same as Being Worth Following

by Nina | May 6, 2026 | Decision Making, Leadership

I know this meeting. You probably know it too. The data is in. The options have been mapped. Every stakeholder has been consulted — at least twice. And still the meeting ends without a decision. Another working group is formed. Another round of feedback requested....
A Launch Date Is Not a Go-to-Market Strategy

A Launch Date Is Not a Go-to-Market Strategy

by Nina | Apr 8, 2026 | Enterprise Software, Growth Mindset, Leadership, Revenue Growth

I have seen it happen in boardrooms more times than I can count. A product is ready. The engineering team has worked flat out for months. Marketing has the campaign locked and loaded and the Sales team are pumped and primed. The date is in the calendar. And then the...
Executive Presence Is a System, Not a Personality Trait — And It’s Time Female Leaders Owned It

Executive Presence Is a System, Not a Personality Trait — And It’s Time Female Leaders Owned It

by Nina | Mar 2, 2026 | Leadership, Women

The advice has been given a thousand times, in a thousand boardrooms, to a thousand women who didn’t need to hear it: be more confident. Speak up more. Project more authority. This framing – executive presence as a personal performance issue, something a...
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Recent Posts

  • The CRO Reset: Why Profitable Growth Now Demands a New Kind of Revenue Leader
  • Networks Over Hierarchies: Why Female Leaders Were Built for Innovation’s New Moment
  • Being Liked Is Not the Same as Being Worth Following
  • A Launch Date Is Not a Go-to-Market Strategy
  • Executive Presence Is a System, Not a Personality Trait — And It’s Time Female Leaders Owned It

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